HALELIFE / Youth leisure trend brand
Brand Introduction: "CELUCASN" sub-brand.
HALELIFE is a young, dynamic multi-themed style brand.
Brand positioning: Youth leisure trend brand, is young, vibrant and fun synonymous with youth, covers men's and women's wear, mainly for the 16-22 year old school consumer group
Brand style: Youth, energetic, funny, interesting.
Advertising slogan: Style your youth